Pages tagged: Simulation

Testing automated cars Nick Reed

Professor Nick Reed:

Nick joined the Human Factors and Simulation group at TRL in January 2004 following post-doctoral work in visual perception at the University of Oxford and in 2014 became director TRL’s Academy co-ordinating scientific activities across the business. He has led a wide variety of research studies using the full mission, high fidelity car and truck simulators with a number of published articles, conference papers, and appearances in national and international media. Nick also championed work in the area of vehicle automation at TRL, culminating in technical leadership of the GATEway (Greenwich Automated Transport Environment) project – a flagship UK Government project to investigate the implications of the introduction of automated vehicles in the urban environment. In 2015, he was awarded a visiting professorship in the Engineering and Physical Sciences faculty at the University of Surrey.


Machine suffering with Sam Hill

Sam Hill is an experience designer, aspiring runner and avid gamer. He founded PAN Studio together with Ben Barker 6 years ago, specialising in bespoke playful experiences using emergent technologies, often speculating on the near future. PAN has made award winning location-based games across the world, from Singapore to Austin to Moscow and is currently working on an AR fitness game called Run An Empire. He has spoken internationally about the value of play, narrative and experience in the urban environment and is a visiting tutor for the BA Design course at Goldsmiths College, University of London.